First Lady of Colombia

From the 4Life News Center:

"4Life executives traveled with the First Lady of Colombia to Puerto Libertador, a remote city in the northern part of the country, to donate 8,500 bags of 4Life Fortify® to children in need.

4Life Chief Operations Officer Danny Lee:

What an unprecedented honor. This donation originated as a result of our offer to support the First Lady of Colombia, María Clemencia Santos in her humanitarian efforts in Colombia. By working under her direction, we’ve made an impact in an area that would otherwise be impossible for us to reach. This event is a testament to the power of partnerships.

4Life representatives Danny Lee, Spanish Field Development Director Deborah Dixon, and General Manager, Colombia Oscar Villabona joined the First Lady’s military convoy in Bogotá to complete the journey via helicopter to Puerto Libertador. Side-by-side with government officials, they distributed 2,200 bags of 4Life Fortify to 400 local families. The local Red Cross received the remainder of the shipment.

President Steve Tew:

Distributors around the world drive the 4Life Fortify program by purchasing product to donate. This event began more than two weeks ago when 8,500 bags of 4Life Fortify departed Norfolk, Virginia, on the Sun Round cargo vessel. The donation is worth more than a quarter million USD—and much more than that, I suspect, to the people whose lives have benefitted in the process.

The vessel’s 40-foot container carried 19 pallets of 440 bags a piece. 4Life Fortify is a high-quality meal of rice, lentils, and beans, along with a nutritional complex of vitamins, minerals, and 4Life Transfer Factor®."

4Life Founder and CEO David Lisonbee:

On behalf of our entire corporate team, we thank the First Lady of Colombia for allowing us to support her in making this donation and we look forward to future partnership opportunities.

4Life New HSAB Member

From the 4Life News Center:

"Today, 4Life’s Chief Scientific Officer and Health Sciences Advisory Board (HSAB) Chairman Calvin McCausland, PhD, announced the appointment of Dr. Said Daibes Figueroa, PhD, to the HSAB.

The 4Life HSAB includes leading scientists in immunology, microbiology, medical sciences, chemistry, and dietetics who are dedicated to furthering 4Life’s understanding of transfer factors. The group also informs 4Life’s in-house Research and Development team in terms of scientific advancements for product development.

Calvin McCausland:

Dr. Said Figueroa will be an excellent addition to the Health Sciences Advisory Board. I am thrilled to see his excitement for 4Life Transfer Factor®. His knowledge and experience will be a great asset as we advance our research.

Dr. Said Figueroa graduated from the University of Missouri-Columbia Health Sciences School with a degree in Radiology and Nuclear Medicine. He has taught radiology and molecular imaging at both the undergraduate and graduate levels. He has worked for the U.S. Nuclear Regulatory Commission with the Federal and State Materials and Environmental Management Programs in the Radioactive Materials Safety Branch.

Throughout his career, Dr. Said Figueroa has authored and co-authored more than 35 technical biomedical publications and 45 scientific abstracts. He holds certifications with the Nuclear Medicine Certification Board, The American Board of Radiology, and The American Board of Health Physics."

Founder and CEO David Lisonbee:

Since launching in 1998, we’ve been committed to scientific integrity and product efficacy. It’s good to see our Health Sciences Advisory Board grow, both in membership and knowledge base.

2012 Physician's Desk Reference (PDR)

4Life executives are pleased to announce that 4Life Transfer Factor^® products are listed in the 2012 Physician’s Desk Reference (PDR).

“We are thrilled to be part of this prestigious and valuable publication. This is the eighth year that 4Life products have been listed,” stated Director of Product Development Chad Renshaw. “The PDR is among the most substantiated resources among the medical community and is distributed to 475,000 health professionals across the United States. Having 4Life products listed provides distributors with unrivaled credibility when presenting our products to customers.”

The 2012 edition of the PDR provides in-depth product information about 4Life Transfer Factor® and 4Life^® Transfer Factor Plus^® Tri-Factor^® Formulas. In addition, the publication offers a technical description of the product line and synopses on several clinical studies.

4Life’s commitment to Transfer Factor science is well established with nine worldwide patents and dozens of patents pending, an in-house Research and Development team, the scientific input of a Health Sciences Advisory Board, and the industry’s only immunological testing lab.

Director of Health Information Systems Brent Vaughan: “This professional listing gives 4Life Transfer Factor an additional boost in the scientific community, and helps strengthen every distributor’s position as an exclusive leader in the distribution of Transfer Factor products.”

4Life in April Issue of BusinessQ Magazine

From the 4Life News Center:

"On February 2, 2012, 4Life Vice President of Marketing Jason Gough participated in an industry roundtable discussion with executives from Tahitian Noni, LifeVantage, and ASEA. The event was hosted by Bennett Communications, a Utah-based publishing company. An article of the discussion will appear in the April issue of BusinessQ magazine.

Click here to view photos from the roundtable.

Topics of discussion included the qualities necessary for success in network marketing, the impact of social media on the distributor experience, and whether or not direct sales is counter-cyclical in terms of sustainability during turbulent economic times.

Jason Gough: “Traditionally, we say that our industry is recession-proof, but that hasn’t been the case for many network marketing companies. In the case of 4Life, however, we’ve seen record growth during the past three years. I attribute this to a legitimate product offering, a fair compensation plan, and the fact that we’ve been solid and stable throughout the years.”

Bennett Communications is the parent company of Utah Valley Magazine. The company publishes four original titles: Utah Valley Magazine, Utah Valley Business Quarterly, Main Street Magazine, and Utah Valley Bride. In addition, Bennett Communications publishes one national title — Celebrating Women.

“A single word explains why we enjoy these types of media opportunities: distributors.” said Senior Vice President of Marketing Trent Tenney. “Since the beginning of the economic downturn, 4Life distributors have propelled their businesses with unrivaled success. As such, 4Life is a world leader in the marketplace. It’s an honor to represent them and the 4Life brand.”

4Life Colombia

From the 4Life News Center:

"January 25, 2012 -  Last Saturday, Vice President International Rich Decker traveled to Team Rentería’s Baseball Academy with Colombia’s General Manager Oscar Villabona. After joining International Diamonds Osmel Farak and Arlette De J. Molina and other 4Life distributors, the group made an inaugural visit to the stadium where more than 300 youth were practicing.
Foundation 4Life® is a primary supporter of the Team Rentería Baseball Academy. The Academy educates kids on social risks in their community while offering a positive and rewarding sporting environment for personal growth and development.
Rich Decker: “It's great to offer service in a way that challenges children with the principles of athletic discipline and hard work. We look forward to an ongoing partnership with the Team Rentería Baseball Academy.”
Decker and Villabona played ball with the kids, addressed distributors, answered questions from numerous media outlets, and presented a $25,000 USD check to Team Renteria’s Academy President Edinson Rentería, Edgar Rentería's brother. Click here for local media coverage of the event.

Following the day in Barranquilla, 4Life executives boarded a flight back to Bogotá where 2,000 distributors gathered at the Palacio de los Deportes for Enciende Motores (Start Your Engines) Rally. Gold International Diamond Norma Constanza Rocha Collazos addressed the audience. The evening included International Diamond recognition, entertainment, show motorcycles, and more."

Colombia’s General Manager Oscar Villabona: 4Life gives us each the opportunity to serve, learn, and grow from one another. I have a deep respect for our leaders in the field and thank each of them for the contribution they make to our ongoing success in Colombia and around the world.

Please visit 4Life Research Colombia now!

4Life Makes Nexera List

From the 4Life News Center:

"Nexera, a major provider of training and educational tools for the network marketing industry, announced its staff choice of the top 25 network marketing companies in the industry and ranked 4Life at number ten.

Senior Vice President of Marketing Trent Tenney: “As one of the five youngest companies on this list, this is a major achievement for 4Life. Thanks to the best distributors in the industry, we’ve enjoyed remarkable growth for more than thirteen years and today, our opportunity is more viable than ever.”

Nexera’s top 25 MLM companies list included various criteria, including the number of years in business and a variety of different internet measurements. Of the 25 companies, 15 have 20 years or more in business.

4Life President Steve Tew: “It’s an honor to receive this type of recognition for our ongoing and consistent growth. 4Life’s position as top ten world leader is a testament to the hard work of our distributors. On behalf of the Lisonbees and our entire corporate team, I thank our business builders for their commitment to 4Life’s mission of building people through science, success, and service.”

Click here for Nexera’s list, The Top 25 Network Marketing Companies."

Please click for the 4Life Opportunity

Direct Selling Association

"4Life employees were among hundreds of key industry leaders who participated in this year’s Direct Selling Association (DSA) Be Connected Conference in Henderson, Nevada. The annual event is designed as a best practices exchange to better equip corporate employees to serve independent distributors.

The focus of this year’s curriculum included social media, field development, and innovative marketing solutions. 4Life Web Services Director Nelson Altamirano was among the conference speakers. The focus of his presentation was on microsites, mobile technology, and ways that corporations can leverage technology to support leaders in the field.

Vice President of Communications Calvin Jolley:

Participation in these types of events distinguishes 4Life as a leader in the industry. Nelson’s presentation was important because it highlighted many ways in which we exceed our competitors in terms of the kind of online tools and resources we offer the field: mobile-ready websites, social media platforms, in-depth splash sites, and extensive back office reporting are just a few of the online opportunities that we invest in for our distributors.

4Life is good standing member in more than a dozen Direct Selling Associations (DSA) around the world, including the United States, Australia, New Zealand, India, South Korea, Philippines, Colombia, Taiwan, Ecuador, Mexico, Thailand, Chile, Spain, and Indonesia.

As a member of the top 100 global companies in the direct selling industry (Direct Selling News Global 100) and a long-time member of the DSA, 4Life pledges to follow the DSA’s ethical business practices as set forth in the Code of Ethics. The DSA's mission strives to “protect, serve, and promote the effectiveness of member companies and the independent business people they represent.”