Sandy, Utah (October 3, 2006) 4Life® held its U.S. Leader In You Academy on September 21-22, which was attended by people from 14 different states and four countries. The leadership event was the first in the U.S. to educate and motiavate distributors to achieve their goals through 4Life’s unique Leader In You system.
Bianca Lisonbee, 4Life Co-founder, kicked off the Academy explaining the 4Life difference. “What do we do better than anybody else? Science, Success, and Service,” she explained. “We just need to reveal who we are to people and what we’re doing, and they will follow.”
4Life President Steve Tew: “Eight years ago, 4Life began taking Transfer Factor to the world. It’s a great responsibility for us to support and help hundreds of thousands of people around the globe.”
Other presenters, including Platinum International Diamonds Dave Daughtrey and Jeff Altgilbers, added their expertise. “Know your product. Knowledge creates confidence, and confidence creates action,” Daughtrey advised. “Keep it simple: Start with the history. Move to benefits. And conclude with the future.”
“What’s important? Know your prospect, penetrate the belief filter, overcome objections, and allow them to join you,” Altgilbers said.
After two days of inspiring presentations, group photos and scenic tram rides at the breathtaking Snowbird Ski & Summer Resort, 4Life CEO David Lisonbee concluded the Academy with a powerful call to action: “Our responsibility is great. It’s time to get it done. Don’t let fear take over. We must have faith in ourselves and in what we’re doing because the mission is greater than we are.”
4Life, the leader in the development, production, and distribution of Transfer Factor immune support products, continues to post growth in more than 40 countries around the world.
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