Visit to 4Life from WFDSA CEO Council

January 31,2013 - Industry executives from more than twenty companies met in Deer Valley, Utah, for the 2013 World Federation of Direct Selling Associations CEO Council Summit. As part of this year’s agenda, the WFDSA CEO Council visited 4Life Global Headquarters.

“Yesterday, we were privileged to host many of the CEO’s from some of the most respected companies in our industry,”

said President Steve Tew.

“Our open collaboration with other industry leaders enables all of us to better serve the interests of the field.”

The WFDSA is a non-governmental organization that represents the direct selling industry as a federation of national Direct Selling Associations (DSA). Membership consists of 58 national Direct Selling Associations and one regional federation, the Federation of European Direct Selling Associations. The President of the DSA, Joe Mariano, was also onsite. 4Life is a good standing member in more than a dozen Direct Selling Associations around the world, including the United States, Australia, New Zealand, India, South Korea, Philippines, Colombia, Taiwan, Ecuador, Mexico, Thailand, Chile, Spain, and Indonesia. As a company listed in the top 100 global companies in the industry (Direct Selling News Global 100) and a long-time member of the DSA, 4Life pledges to follow the DSA’s ethical business practices as set forth in the Code of Ethics. The DSA's mission strives to:

“protect, serve, and promote the effectiveness of member companies and the independent business people they represent.”

Founder and CEO David Lisonbee: “It was a pleasure to host our industry colleagues at 4Life’s global headquarters for this year’s WFDSA CEO Council. Our involvement is a testament to the good work of 4Life distributors around the world.”